A social media virtual assistant who keeps the calendar full.
Posts scheduled, comments and DMs triaged, and your audience kept warm without you opening five different tabs.
Best forTeams who know content matters but don't have hours for it.
Marketing rarely stops because the ideas ran out. It stops because publishing is a chain of small tasks that each need a person and a moment: the post has to be formatted, the image sized, the link checked, the thing actually scheduled, and the comments answered two days later when everyone has moved on. Miss a few links in that chain and the account goes quiet without anyone deciding it should.
A social media virtual assistant owns the chain rather than the strategy. You keep the direction and the voice. They keep the calendar full, the posts going out on the days they are meant to, and the replies answered while the post is still live.
What the work looks like.
A calendar that stays full
Content scheduled ahead across your platforms, formatted for each one rather than cross-posted identically, with assets sized correctly and every link checked before it goes live.
Comments and DMs triaged
Replies handled daily while a post is still live. Genuine questions and anything that looks like a lead get routed to you or into the CRM rather than sitting in a notifications tab.
The newsletter actually sends
Assembled from what you already have, proofed, test-sent, and out on the day it is due. Lists kept clean and segments maintained so the send does not degrade over time.
Numbers reported plainly
Opens, engagement and what performed, in a short recurring note. Enough to tell you what to do more of, without a dashboard nobody opens.
Not included: paid ad strategy or creative direction. We can coordinate with your agency if you run one.
The account stops going quiet during busy months. Posts ship on schedule, the newsletter goes out on its date, and the people replying to you get an answer while the conversation is still open.
Book a free callMarketing & Social, answered.
No. Direction, positioning and creative stay with you or your agency. Your assistant runs the execution: scheduling, formatting, publishing, triage and reporting. That split is deliberate, and it is what keeps the voice yours.
They draft from your outlines, your existing material and your established voice, then hold it for approval. What they do not do is invent a point of view on your behalf.
Paid strategy and creative direction are outside scope. If you run an agency for it, your assistant coordinates with them, handles the scheduling around campaigns, and keeps the organic side moving.
Whichever ones you are actually on. LinkedIn, Instagram, X and Facebook are the common set, with newsletters through Mailchimp or HubSpot. Scheduling runs through Buffer or your existing tool.